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“What’s in a name” - When William Shakespeare quoted this through Romeo & Juliet, he wouldn’t have thought about branding for sure. Why we are…

The ultimate goal of any presentation is to make the viewer understand what you are presenting. But the content within is the factor that essentially…

If you own a business or anything else that needs users to thrive and grow, then you need to have a digital platform. Without one,…

Have you played with a jigsaw puzzle? If you did, then understanding brand architecture won’t be difficult for you. In that puzzle, you can’t get…

Suppose that you go for your monthly grocery shopping, on what basis do you put the products quickly in your basket? Do you just put…

Influencer Marketing Everyone would agree on the fact that we all have expectations with everything that we come across in our life even with the…

The world has come to a standstill. Even the city that never sleeps can’t get rid of tiredness and people on beds. The world is…

Packaging Design Ever wondered what drags you towards a product when you go out to buy something? Is it taste or its qualities? well none…

With more than 10,000 deaths and around 230,000 infections worldwide, COVID-19 has wreaked havoc on the world. In a span of two and a half…

If you think good design is expensive, you should look at the cost of bad design. - CEO, Jaguar Land Rover The above statement encapsulates…