Your Brand is what other people say about you when you are not in the room. - Jeff Bezos Whenever we try to do something…
PACKAGING FOR MARKETING STRATEGY Packaging design - especially for products intended to be sold exclusively in a physical location: on a shelf in a store,…
As voice search assistants such as Google, Alexa, and Siri keep improving their performance in terms of the quality of answers, natural language processing, and…
Image Source-pixabay.com A brand narrative is perhaps the most important aspect of any creative brand strategy. A brand narrative is a base that supports the…
PPC is a very lucrative model of internet marketing where a lot of money is constantly trading hands: from users to PPC advertisers and from…
Image Source: Nina Gregier So your business has an established brand identity, but does it have processes in place that can allow it to change…
Selling is an art and digital selling is no more a hidden gem in the market. The world is now digital, and most brands choose…
“What should a pitch have that is good enough to get a client onboard?” A question that we never stop analyzing. Generally, the idea of…
In this technology-driven world, change is the only constant. Just like seasons, life, people, and choices, technology changes too in order to make our lives…
Image Credit: india.com India, the largest democratic country in the world. Like most nations, India is also represented by…