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Appearing for the first time around the 1990s, PPC has grown strength to strength and is still one of the most widely used advertising models…

People often think that SEO is only useful for higher visibility and searchability but in reality, SEO has more real value to offer. The online…

When it comes to new trends, the digital space is skyrocketing in new and natty directions. 2020 came with a lot of unexpected surprises (good…

The devastating rise of COVID-19 has brought irreversible changes in the world. We have never seen such a radical transformation before which affected billions at…

The Covid-19 pandemic has changed everything, right from workforces to business functionalities. The impact of the Covid-19 is visible on companies of all sizes. As…

“What’s in a name” - When William Shakespeare quoted this through Romeo & Juliet, he wouldn’t have thought about branding for sure. Why we are…

The ultimate goal of any presentation is to make the viewer understand what you are presenting. But the content within is the factor that essentially…

Do you Remember? There was a time when we all thought how easier it would be if we didn’t have to get up and go…

Innovation While some are considering 2020 as one of the most catastrophic years, others are considering it as the year of innovation. It’s almost the…

If you own a business or anything else that needs users to thrive and grow, then you need to have a digital platform. Without one,…