We’ve all been there when scrolling through online stores or strolling down supermarket aisles, our eyes drawn to a product…
If you’ve ever picked up a beautifully packaged product from a shelf, only to feel a little let down by…
Ever noticed how some products just feel expensive before you even open them? It’s not just about what’s inside, it’s…
India’s festive season is not just a time for celebration, it’s a prime time for brands to connect with their…
The moment you pick up a product, before you even consider its quality or functionality, it's the packaging that first…
If you've been shopping online lately, you've probably noticed how Direct-to-Consumer (D2C) brands have taken over the Indian market. From…
When was the last time you were in a supermarket, drawn to a product you had no intention of buying,…
When you think about the success of a product, it’s easy to focus on the quality of what’s inside. But…
The journey from the screen to the customer's door is very important, and packaging plays a significant part in this…
In today's competitive market, where products vie for consumer attention both online and on shelves, packaging design plays a pivotal…