Is Hyper-Personalisation The Next Big Trend In UI/UX?
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We’ve all been there, browsing through an app or website and feeling like it just knows us. Whether it's showing the perfect product at the…
How AI-Powered User Behaviour Analytics Is Changing Product Innovation?
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We’ve all been there, trying out a new app, website, or even an online shopping platform, and wondering how everything feels so intuitively tailored to…
E-commerce Personalization: Tailoring UX For Different Customer Segments
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With the rise of data analytics and smart technologies, online businesses can now provide a shopping experience that seems unique to each customer. As consumers…