UI/UX Design

Jockey India

e-commerce website

Crafting experiences with better conversions

hero banner start

Jockey India's UI/UX redesign streamlined registration, enhanced product visibility, and created a seamless user experience to boost sales and strengthen brand perception.

Our Team

Head of Design
Siddharth Bajpai
Account Manager
Pratibha Mishra
Project Lead
Shivam Tiwari
Project Manager / UI Lead
Toral Mistry
UX Analyst
Praneeth Ravi
Sr. UX Designer
Snehal Khandelwal
UX Designer
Muskan Bhatia
UI Designer
Pravin Gawali
UI Designer
Rickma Mary
UI Designer
Madan Ragunath
Interaction Designer
Bharat Dhimmar

Problem Statement

Our Strategy

Stakeholder Mapping

User Analytics Study

Competitor Analysis

Implementation: Homepage & Navigation

Implementation: Product Listing Page

Implementation: Product Detail Page

Implementation: Checkout Process

Impact

Realizing the need to build on foundational improvements, Jockey India launched the "New House" phase to further enhance user experience, boost online sales, and strengthen brand presence.

Our Strategy

Deep User Analytics Study

Stakeholder Interviews

Enhanced Competitor Analysis

User Survey & Field Research

Brainstorming and Collaborative Sketching

Innovations We Did

Design Implementation

Designing Creative Assets

Conclusion

The New House phase of Jockey India’s UI/UX redesign project focused on creating a seamless user experience, boosting online sales, strengthening brand experience, and providing comprehensive product information. By leveraging advanced research methods and strategic design, the project has successfully transformed Jockey’s online presence, enhancing user satisfaction and driving significant business growth. The insights and improvements from this phase will continue to guide Jockey’s digital strategy, ensuring sustained success and user engagement.

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